● SDG 3 (Good Health and Well-being): Directly promotes health with 100% natural, chemical-free products safe even for sensitive skin.

● SDG 6 (Clean Water and Sanitation): Indirectly protects water quality by ensuring its chemical-free products do not pollute aquatic ecosystems.

● SDG 12 (Responsible Consumption and Production): Aligns strongly through its
use of natural ingredients, eco-friendly packaging, and elimination of harmful
chemicals.

● SDG 15 (Life on Land): Potentially supports
this goal by sourcing indigenous Ayurvedic ingredients in a way that conserves
biodiversity

● Pure Ingredients: Uses unprocessed, chemical-free, and indigenous Ayurvedic ingredients that are healthy for the skin.

● Eco-Friendly Packaging: Strives for a smaller carbon footprint by using glass bottles, recycled paper labels, and electronic
invoices.

● Ethical Practices: Commits to being a responsible, cruelty-free business that does not test its products on animals.

● Responsible Production: Strives for 100% recyclable or compostable packaging, demonstrating a commitment to a circular economy model.