● SDG 3 (Good Health and Well-being): Protects health by providing toxic-free personal care and home cleaning products.

● SDG 6 (Clean Water and Sanitation): Helps protect water quality by offering chemical-free products that do not pollute water systems.

● SDG 12 (Responsible Consumption and Production): Excels at this goal through its radical zero-waste, plastic-free approach and by making sustainable alternatives affordable.

● SDG 13 (Climate Action): Indirectly contributes by reducing plastic use and lowering transport emissions via local sourcing.

● Zero-Waste Focus: Aims for zero-waste living with compostable, zero-plastic packaging for all products and shipping.

● Toxin-Free Products: Offers handmade, toxic-free essentials using natural ingredients like herbs, clays, and cold-pressed oils.

● Local Sourcing: Uses locally procured raw materials for its handmade products, supporting local economies and reducing emissions.

● Accessibility: Aims to make sustainable practices accessible and affordable to encourage widespread adoption.